RAZOr
±
01
STORYLAB
RAZOR Storylab is a storytelling agency founded by Garrett Schabb, Lowercarbon Capital’s former Director of Content.
We exist to help technical founders and VCs change minds, raise more capital, and attract top talent by finding and crafting the hidden, human narratives that drive their work.
Hard science + great stories = deep tech capital
You are an engineer. A chemist. A physicist.
±
02
And now you’re an entrepreneur, too.
But there’s one role you might not yet be comfortable with. The storyteller.
It was working with technical founders that made us realize just how much potential gets bottlenecked when storytelling is an afterthought. RAZOR Storylab is our way to fix that.
Even if you already have investors who believe in your tech and understand your vision, they’ll worry about your ability to raise capital going forward if you struggle to tell your story to the world.
No matter where you are in the process, a great story will help you cut through the noise, win valuable supporters, get funded, and recruit the best team possible.
I am a storyteller, A TECH translator, And your part-time therapist.
±
03
I’m Garrett Schabb. I am a Harvard-educated writer and creative strategist who’s worked at the highest levels of Hollywood and venture capital.
Before founding RAZOR, I served as Director of Content at leading climate VC Lowercarbon Capital, where I advised dozens of climate startups on their brand, pitching, and storytelling.
In a Hollywood career spanning two decades, I wrote for a number of hit shows including Suits, the most-streamed series of all time, and developed projects with Oscar and Emmy award-winners.
I’ve also written ads for major brands like Nike and Google, and served as an advisor and speechwriter for winning congressional campaigns.
THERE IS A SCIENCE TO THE ART OF STORYTELLING.
±
04
Technical founders often see storytelling as a kind of alchemy. A mysterious, soft skill they have no hope of mastering.
In fact, there are storytelling methods we will teach you that are scientifically shown to increase feelings of empathy and collaboration in your audience.
Learning to build your pitch around these techniques will produce a narrative that wins committed partners, raises capital, and attracts top-tier talent.
Our goal is to create not just a pitch that investors understand, but one they will connect with on an emotional level and need to share with others, giving your story a life of its own. Because information can be forgotten. A feeling cannot.
You will walk away with the confidence to pitch every version of your story to the world, whether in an elevator, in a boardroom, or onstage in front of thousands.
GET YOUR STORY STRAIGHT.
05
±
Ready to go? Let’s get started with a free, 30 minute consult to see how we can help.
